KRA/KPI An Introduction
While KPIs focus on the performance metrics of the entire organization and employees, KRAs focus on the key activities and responsibilities of the employees and teams.
KPI and KRA are interlinked and heavily dependent on each other: By defining and measuring KRAs for all employees, they get better clarity about their roles and responsibilities, which in turn help the organization to achieve their KPIs.
At the same time, by defining and documenting KPIs for the organization, the employees can understand their roles and expectations in a better way. Higher KPI and KRA translate to success and growth for the organization.
When it comes to finding out the key performance indicators for employees, then these factors can be considered, depending on the business objectives and goals:
• Customer Service
• Job Functions
KRA and KPI are two metrics crucial for determining whether the organizational strategies are moving in the right direction or not.